The Director of Public Relations & Communications drives organizational communications planning, audience engagement and understanding, and serves as expert providing communications leadership, counsel, and advice to internal clients.
In this key leadership position, you will demonstrate your strong leadership track record using creative, organizational, management, and written communications skills in designing proactive approaches to public relations initiatives to tell the CentraState story via traditional and digital media outlets.
The Director of Public Relations & Communications is responsible for the dynamic direction, development, and execution of strategic communications initiatives consistently articulating and effectively promoting CentraState’s mission and vision. This position works with the integrated marketing team to assure alignment of strategy.
Serving as the System’s chief spokesperson and public information officer, you will lead communications efforts to both internal and external audiences on major organizational issues and announcements, including crisis and reputation management issues, while building and maintaining positive relationships with all media outlets.
In this role you will work closely with executives, Human Resources and workforce development professionals to develop programs, initiatives and communications that drive engagement and contribute to a positive work environment.
Represents the System to various community organizations and directs and oversees special events.
Leads, supervises, and mentors direct reports and directs the work of external freelance writers, graphic designers, photographers, and others to develop promotional campaigns and events.
Conceptualizes and develops a wide variety of written materials, including news releases, statements, speeches and oversees production of publications including annual reports, community magazines and team member communications.
Bachelor’s degree in Public Relations, Communications, Journalism or related field, master’s preferred.
Minimum ten years of experience in public, media relations, communications, or journalism, preferably in a hospital or healthcare environment.
Required Knowledge and Skills:
Demonstrated supervisory and project management skills.
Strong interpersonal, organizational, problem-solving, analytical and writing skills
Possess a thorough understanding of digital marketing communications, including web, social media, SEO, SEM and analytics
Ability to excel in a fast-paced environment with changing priorities
CentraState Healthcare System, a partner of Atlantic Health System, is a fully accredited, not-for-profit, community-based health system that provides comprehensive health services in the central New Jersey region. In addition to offering a full range of leading-edge diagnostic and treatment options, CentraState serves as a valuable health partner focused on the latest ways to prevent disease, promote healthy behaviors, and help people of all ages live life well. Based in Freehold, CentraState is comprised of a 284-bed acute-care hospital, a vibrant health and wellness campus, three award-winning senior living communities, a charitable foundation, and convenient satellite health pavilions offering primary care and specialty physician practices, along with access to outpatient services, such as lab and physical therapy. The system also offers a family medicine residency and geriatric fellowship training program in affiliation with Rutgers Robert Wood Johnson Medical School. Among its many honors and accreditations, CentraState is one of less than two percent of hospitals nationwide to earn Magnet® designation for nursing excellence four times and was designated a Great Place to Work-Certified™ Company by Great Place to Work® for the second consecutive year.
When you bring your talent to CentraState, you are joining a trailblazing healthcare facility, committed to providing high-quality, patient-focused care. Join us in making incredible strides in health care, and making a difference in our community. We believe in enriching the lives of our employees through work/life balance initiatives, tuition assistance, career advancement opportunities and much more.
Find out why our employees love their jobs and being part of the CentraState family!
What We Offer:
- Highly competitive compensation
- Excellent benefits package and rewards program
- 403(b) retirement plan with company match
- 401(a) retirement plan with employer contribution
- Life Insurance
- Tuition Reimbursement Program
- Profit Sharing Program
- Growth Opportunity and Workforce Development Initiatives
- Continuing Education / Onsite Training
- A warm, welcoming company culture based upon mutual respect and a collaborative goal of providing excellent patient care
- Concierge Services with Work & Family Benefits
- Magnet recognized healthcare facility
At CentraState Healthcare System, we welcome and promote the diversity of our employee family! Each unique person contributes to the overall success of this organization. Our inclusive culture fosters an environment of professionalism and respect for personal differences.
CentraState Healthcare System, is an equal employment opportunity employer and federal contractor or subcontractor and, therefore, abides by applicable laws to protect applicants and employees from discrimination in hiring, promotion, discharge, pay, fringe benefits, job training, classification, referral, and other aspects of employment. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, pregnancy, gender identity or expression, sexual or affectional orientation, national origin or nationality, citizenship status, disability, age, genetics, protected veteran status, ancestry, marital status.